Zhangjiajie Had a Brilliant Show at the World's Largest Tourism Fair: ITB

To further expand the market in Europe and America and enhance the publicity of Zhangjiajie tourism in the international market, on March 8-10 2016, Zhangjiajie Municipal Government organized a delegation to attend ITB 2016 in Berlin.

The Internationale Tourismus Boerse Berlin (ITB) was held at Messe Berlin Exhibition Grounds during Mar 9, 2016 to Mar 13, 2016. As the "Olympic" in tourism industry, it represents all tourism products with its exhibition area, every aspects of the event, first-class conference service and support projects. At the same time, the products construct a series of new tourism theories, global methods, and marketing targets.

The city of Zhangjiajie this time participate in the Berlin ITB as a city member of the World Tourism Cities Federation. Zhangjiajie used images, promotional videos etc. to promote Zhangjiajie during the exhibition. And in order to expand publicity, open up the European tourist market and attract more European guests to Zhangjiajie with the help of the ITB platform, Zhangjiajie provided buyers and visitors with English and German brochures, map in both Chinese and English, U disks, business cards, postcards and other promotional materials.