Rebuilding World Tourism for Prosperity Countdown to the opening of the World Conference on Tourism Cooperation and Development

The World Tourism Cities Federation (WTCF) will hold the World Conference on Tourism Cooperation and Development during the China International Fair for Trade in Services (CIFTIS) in September, 2020. The theme of the Conference is “Rebuilding World Tourism for Prosperity”. The conference is an important conference held at a critical moment of global tourism recovery against the background of the COVID-19 pandemic. It is also one of the four key events among a total of 153 meetings and forums in the twelve sectors of trade and services planned for this year’s CIFTIS. It is also the only conference held by international organizations during CIFTIS.

The conference consists of an opening ceremony, keynote speeches, the release of research results, forum sessions, the Tourism Investment and Financing Conference and the special program titled “Insight of Professionals”. There will be more than 50 speakers and about 300 representatives attending the conference onsite including representative members of the WTCF，heads of international organizations, ambassadors to China, heads of famous tourism groups and the heads of investment organizations. In addition, members of the WTCF from 75 countries and regions, more than 150 tourist cities, tourism-related enterprises and other online participants will also attend the conference online.

The Conference will hold Forum Sessions to discuss “Tourism as a Catalyst for the Revitalization of the World Economy”, “New Normal of Tourism amid COVID-19” and the release of research results《Action Plan on the Recovery and Revitalization of City Tourism amid COVID-19》and《Report on World Tourism Recovery and Development amid COVID-19》. The Conference aims to explore the innovative mode of urban tourism recovery and revitalization under the impact of COVID-19, provide strategic and trend analyses for global urban tourism recovery, promote the rebound and development of the sector, and jointly create a new situation for its restoration worldwide.

The impact of COVID-19 will lead to new adjustments and changes in demand in the future, which will inevitably affect the changes in product supply and tourism investment. The World Tourism Cities Investment & Financing Conference held during the event will explore the reformative direction of investment and financing, the key point of reshaping the industry after COVID-19. There will also be a signing link to build a tourism investment and financing transaction platform for respective companies.

In addition, during the CIFTIS, WTCF will adopt the new mode of online and offline exhibitions for the first time, set up booths to introduce the developmental history of the organization, display its paramount academic research achievements, promote the substantial resources of its members, advocate the cooperative development of tourism cities and build an important platform for international exchanges in Beijing.

WTCF hopes to share diverse views of the industry, provide intellectual support for the recovery of 223 members from 75 countries and regions after COVID-19, as well as deliver the collective voice of the sector to the world, gather its strength, boost its confidence, and promote the prosperity and growth of global tourism once again.