The West Outlets Shopping Square of Chongqing is located near the airport highway, 10km away from Jiangbei International Airport and 5km from the Tongjiayuanzi flyover, a 30-minute drive from Jiefangbei, location of Chongqing's two large shopping malls, and only a 10-minute drive from the Guanyinqiao Business Zone in Jiangbei district.

The most affluent residents of the city live within walking distance of the shopping square and more than 24 Top 500 global companies have offices in the area. The West Outlets Shopping Square is also known for its western restaurants and also local establishments serving the most famous delicacies of Sichuan cuisine - as well as first-class clubs, private theaters and various coffee shops and wine bars.