Commonly known as DSS, Dubai Summer Surprises is represented by a life size yellow springy mascot, Modhesh, who adds comical value and is especially attractive to the younger generation. DSS was implemented in order to encourage tourists to visit at the peak of Dubai's heat wave. The 10 weeks of DSS are divided into separate themes such as food, the arts, adventure and nature, as well as hotels in Dubai offering special 'shopaholic' packages in order to attract more guests.

Time: June to August