Publish Time:2020-03-12 10:26:14Source:PR Newswire
【Introduction】:Etihad Airways and Tencent Holdings Limited (Tencent), a leading provider of Internet value added services in China, signed a Memorandum of Understanding (MoU) for a collaboration that will identify potential opportunities in promoting the growth and development of innovation and digitalisation for the tourism industry.
Etihad Airways and Tencent Holdings Limited (Tencent), a leading provider of Internet value added services in China, signed a Memorandum of Understanding (MoU) for a collaboration that will identify potential opportunities in promoting the growth and development of innovation and digitalisation for the tourism industry. Through the collaboration, Etihad Airways aims to enhance guest experience, broaden customer choice and elevate its engagement with Chinese visitors.
Etihad Airways will leverage Tencent's cloud computing capabilities and social media platforms such as WeChat, the largest social media platform in China with over one billion monthly active users, to better support its customer engagement strategy in China and other potential regions globally via Tencent's network and ecosystem partners.
As part of the collaboration, Etihad Airways has launched its own WeChat Mini Program, becoming one of the pilot international airlines to offer this service on the WeChat platform. Mini programs allow brands to interact with WeChat users via advanced features within the WeChat environment, without the need for separate App downloads or interfaces. Etihad Airways launched its WeChat public account in 2016, and the Mini Program is expected to boost its outreach to Chinese audiences.
Robin Kamark, Chief Commercial Officer, Etihad Aviation Group, said, "The collaboration with Tencent presents a huge opportunity for Etihad, allowing us to engage with our guests on the biggest digital platform in China, speaking to them in their language and on their preferred platform. This is in line with our strategy of providing choice and customisation for our guests based on their preferences. Tencent's established technological capabilities will undoubtedly supercharge our innovation drive, and I am very excited about the unlocked possibilities."
"As we are all aware, the world continues to grapple with the COVID-19 outbreak in China. Forging a partnership with Tencent right now shows our strong support for China, which is a very important market for Etihad. The continuation of our daily flights between Abu Dhabi and Beijing at such a challenging time reinforces our commitment. We want to express our solidarity with the citizens and our staff in China and the UAE, who have come together during these trying times. Jiayou - stay strong," Mr. Kamark added.
Poshu Yeung, Vice President, Tencent International Business Group said, "We are delighted to sign the MoU for the collaboration between Tencent and Etihad Airways, with a very pragmatic cooperation roadmap that rapidly formulates innovative strategies, supports the development of China's outbound tourism and further enhances our footprint in the Middle East market."
Millennial business travellers push the...
Southampton Route Confirmed for Belfast...
Seville (Spain) The City in 5 Days
Riviera Nayarit received more than...
Royal Caribbean Group adopts "Cruise...
Dubai Customs dealt with 20.44m items...
A chef's guide to where to eat in...
World Tourism City Federation co-host...
WTCF held expert panel discussion at...
Li Baochun: the area along the Belt and...
Sharing and building: WTCF and WTTC...
WTCF Holds a Forum of “Booming...
WTCF delegates attended the 2019 World...
China-U.S. forum calls for closer...
Florence| Victoria| Torino| Sevilla| Chinese Friendly International| Innova TaxFree Group| World Travel & Tourism Council| World Tourism Organization| Pacific Asia Travel Association| Beijing Tourism Development Commission| UN| WINTAC Business Development GmbH| WEN WEI PO| Via Hansa| TUI AG| The Beijing News| Taikang Life Insurance Co.| Skyscanner| Sina.com| Shanghai Spring International Travel Service| MasterCard| Kuoni| Kempinski Hotels| JTB| Okura Nikko Hotel Management Co., Ltd.| ICBC| Hong Kong Airlines| HanaTour| Four Seasons Hotels and Resorts| DFS| Ctrip.com| Costa Crociere S.p.A.| Club Med| Chinese National Geography| China UnionPay| China Travel Service| China Southern Airlines| China News Service| China International Travel Services| China Daily| CYTS| CCTV| China Association of Private Equity| Chengdu Shuangliu International Airport| Carnival Corporation & Plc| Capital Airports Holding Company| CAISSA| BTG International Travel & Tours| Beijing UTour| Beijing Tourism Group| Beijing Gongmei Group| Beijing Capital International Airport| American Tours International| American Express| America Asia Travel Center Inc.| Air China| Abercrombie & Kent| Zurich| Zhangjiajie| Yangzhou| Xiamen| Xi’an| Wuhan| Wellington| Washington| Wales| Vienna| Veliko Tarnovo| Vancouver| Valletta| Toronto| Tianjin| Thessaloniki| Tel Aviv-Yafo| Taiyuan| Sofia| Athens| Shanghai| Seoul| Sapporo| Sanya| San Francisco| Rome| Riga| Rabat| Qingdao| Prague| Pomorie| Plovdiv| Penang| Paris-Île de France| Ottawa| Nicosia| Nice| Nanjing| Mudanjiang| Moscow| Monterrey| Minsk| Milan| Marigot| Macao| Luoyang| Los Angeles| London| Lisbon| Kunming| Kathmandu| Jiaozuo| Jakarta| Houston| Hong Kong| Helsinki| Harbin| Hangzhou| Hamburg| Gwangju| Guangzhou| Geneve| Fez| Edinburgh| Dublin| Dubai| Dalian| Copenhagen| Colombo| Chongqing| Chengdu| Casablanca| Cairo| Busan| Buenos Aires| Budapest| Brussels| Boston| Berlin| Beijing| Barcelona| Bangkok| Bandung| Astana| Amsterdam| Altay| Almaty
E-Mail Login|Contact Us|Careers|Legal disclaimer
世界旅游城市联合会版权所有 备案号:京ICP备19050424号-1
Our legal counselors: lawyer Song Yunfeng & lawyer He Wen, both from Dacheng Law Offices