5 Highlights of the 2016 WTCF Fragrant Hills Tourism Summit

On Sep, 19th, 2016, the Fragrant Hills Tourism Summit, held by WTCF, will be commenced in Chongqing with discussion theme of “Shared Economy and Development of Tourism Cities.”

There are several highlights of this summit.

No.1: Abundant activities. The cooperate platform of the summit includes discussion forums, information sessions, tourism conferences and World Tourism Expo. This year, the new “Tourism Investment Conference” will be unveiled to the public. Additional activities include the International Travel Carnival and Inspection on Local Tourism Resources.

No.2: The research reports. Along with the two main reports: Annual Report on Development of World Tourism Cities and Market Research Report on Chinese Outbound Tourist (City) Consumption, a new report The Case Study of Chongqing City to Build a Famous International Tourism Destination will be released. Also, World Tourism Developmental Trends will be discussed in an in-depth manner.

No.3: Opportunities and challenges. During the 2016 summit, the World Tourism Cities Federation Chongqing Announcement will be released, which is the targeted, programmatic and guidance document of the next stage of WTCF. The announcement will expand the relationship between the shared economy and the development of tourism as well as the opportunities, challenges, and discussions on how properly prepare for and deal with era of the shared economy.

No.4: Setting up of the Committee of Investment of WTCF. China Equity Investment Association (CAPE) has more than 400 members and over RMB one trillion administer funds. CAPE will initiate the establishment of Committee of Investment of WTCF and act as the Secretariat of the committee.

No.5: Tourism Brand. During the summit, Chongqing will be devoted to promote its own tourism brand along with the tourism development program of “One Center Three Zones.” This will help Chongqing promote its international reputation and influence in order to become one of the world most famous tourism destinations.