Subject: WTCF International Tourist Destination Promotion and Marketing Training

Program time: 2018, April 9 - April 12

Venue: Sunworld Hotel

Training Program:The training program on International Tourist Destinations Promotion and Marketing aims to provide an introduction to the development and demand of Chinese tourist market for the participants to better understand its stage of development and rules of operation, the demand of Chinese tourists and the cultural difference between the East and the West...

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  • Cao Zhigang

    Mr. George Cao leads the Dragon Trail team with more than 20 years of experience in the travel and technology industries in China and in America. An accomplished entrepreneur, George previously co-founded two travel meta-search engines, including Mountain View, California based Search Pa...

    The Dragon Trail team leader, co-found...

    Gao Tianming

    Mr. Gao Tianming is an contract research fellow of the Chinese Academy of Social Sciences, and a visiting professor at Nankai University. He started his career as a tour guide and translator back in 1976, and then he studied in USA from 1980 to 1988. In his industry career, he wo...

    contract research fellow of the Chines...

    He Shengkang

    Mr. He Shengkang joined China National Tourism Administration in 1976 and was dispatched to China International Travel Service (CITS) in 1986 during the reform. During his career, he experienced the hardships and prosperity of Chinese tourism market. No matter inbound or outbound, online or offline, he proved himself an outstanding operator in all the fields. At present, he is acting as the counselor of World Tourism Cities Federation (WTCF) Secretariat.

    counselor of World Tourism Cities Federation (WTCF) Secretariat

    Wu Xiaoran

    - 9 years research experience , concentrating on Top companies in ICT, energy, chemical and service sectors, clients including Huawei, Tencent, Siemens, Shell, Tujia and China National Convention Center etc. - 5 years work experience in marketing and supply chain management at client side - Hold a Ph.D. from University of North Carolina at Charlotte with several articles published as journal papers or top international conference proceedings (ICIS, HCISS etc).

    Ph.D.,Executive Director of Ipsos

  • Ma Xiaoqiu

    Ms.Jennifer X. Ma graduated from the University of Surrey, majored in e-Tourism, Master degree. Jennifer has over 20 years of experience in tourism and MICE business. She used to work in China International Travel Service (CITS) Head Office, Shenzhen Window of the World, and China Tra...

    Co-founder of Grand China MICE

    Yang Yi

    Ms. Yang Yi, Chief Editor of Sina Travel, graduated from Computer Science of Imperial College London, United Kingdom. She has worked in Sina for 10 years and positioned as Editor-in-Chief of Sina Travel & Weibo Tourism since 2015. She has witnessed the development and changes of China's tourism market and also the rise and innovation of new media.

    Chief Editor of Sina Travel

    Song Rui

    Ms. Song Rui, PhD in industrial economics and post-doctoral in human geography, is Director of the Tourism Research Center, Chinese Academy of Social Sciences (CASS) and an Associate Research Fellow of the National Academy of Economic Strategy, CASS. Her research fields are sustainable ...

    PhD in industrial economics and post-d...

    Xin Shoudong

    Mr. Xin Shoudong, Director of Supply Chain Management, is responsible for supplier sourcing and cooperation. Before joining Tuniu.com, he served as a civil servant in the Ministry of Commerce of China for 9 years and as a diplomat in the Commercial Office of the Chinese Embassy in I...

    Director of Supply Chain Management in...

  • Zhang Yuan

    Ms. Zoey Zhang is overseas project manager in Destination Marketing Department of Ctrip.com. She has been leading the joint marketing campaign with multiple countries including UK, France, UAE etc. She is also in charge of the inbound marketing cooperation between Ctrip Destination Marketing and Skyscanner. Before her current role, she has abundant experience in Things to Do realm.

    Overseas Project Manager in Destination...

    Zou Tongqian

    Mr. Zou Tongqian. PhD of Nanjing University, Post-doctor of Renmin University of China, Professor of Tourism and PhD supervisor, Assistant to President of Beijing International Studies University, Executive president of BISU China Academy of “One Belt and One Road” Strategy, Expert Comm...

    PhD of Nanjing University, Post-doctor...

2017 WTCF Tourism Destination (Cities) Promotion and Marketing Training Program

On April 17th, 2017, the 4-day “2017 World Tourism Destinations (Cities) Promotion and Marketing Training Program” opened in Beijing. About 20 representatives attend the training program this year, including city member representatives from Nairobi, Riga, Helsinki, Hamburg, Berlin, Abidjan, Brussels, Vitoria, and embassies and consulates representatives of Tajikistan, Kazakhstan, Uruguay, Cuba, Peru, Brazil, Dominica, Costa Rica, Colo...

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Our legal counselors: lawyer Song Yunfeng & lawyer He Wen, both from Dacheng Law Offices