Vpon Big Data Group Partners with Qunar to Further Cross-Border Marketing Solutions

Vpon Big Data Group, Asia’s one of the top big data ad technology company is a cross-border marketing pioneer in Asia. The company is now going through a strategic partnership with Qunar, one of the largest online travel-booking platforms. Recently, Vpon has honed its cross-border marketing efforts one step ahead by delivering ads through Qunar while putting into practice precise targeting. This initiation will make the data partnership more enriching Vpon’s database about tourist mobile behavior and make sure to render unique service to its clients. A comprehensive understanding over the visitors journey, such as before-, during-, and after-trip, most importantly to anticipate and then grab the huge potential of cross-border business tourism is what the advertisers can gain from.

Ever since 2013, Vpon has been targeting on creating its Asia’s tourists mobile behavior database through DMP (Data Management Platform). The entire credit goes to the incessant data accumulation via advertising campaigns and third-party data partners. The DMP is all geared up to focus at tens of millions of audience and authorizes Vpon to outline the mobile behavior and footprints of visitors in Asia. This launch permits Vpon to examine and reach tourists on time through mobile advertisements. In all these years, the company has got associated with famous brands in domains like airlines, financial organization, hotel, casino, tourism bureau, cosmetics, and lot more assisting its clients to create major business growth.