Publish Time:2019-10-23 17:46:26Source:China Daily
【Introduction】:South African Tourism, the official marketing agency for the country, on Tuesday signed a strategic partnership with Tencent, aimed at boosting tourism.
South African Tourism, the official marketing agency for the country, on Tuesday signed a strategic partnership with Tencent, aimed at boosting tourism.
Mmamoloko Kubayi-Ngubane, minister of Tourism in South Africa, said through the two-year partnership, WeChat will market South Africa as a tourism destination to millions of Chinese travelers.
She said the partnership aims to position South Africa as a preferred tourism destination in China, through digital marketing campaigns on WeChat as well as other platforms within the Tencent ecosystem.
"Through WeChat, Tencent will assist us to access multiple segments of the Chinese travelers' market. In addition to customized market for each market segment, Tencent platforms will also enrich Chinese travelers' experience when they travel to South Africa," Kubayi-Ngubane said.
Tencent will also assist South Africa Tourism with a knowledge-transfer program on best practices for destination development through QR codes.
This is in addition to advice on how the country can accelerate the implementation of WeChat Pay for Chinese travelers to South Africa.
Kubayi-Ngubane said South Africa is open for business and offers diverse and world-class attractions, excellent transport services and communications infrastructure that competes with the best in the world.
"This strategic co-operation agreement is one of many initiatives developed to increase arrivals from China to South Africa," she said.
"China is South Africa's largest trading partner and we are using these trade relations to strengthen the people-to-people exchange between the two countries. I am pleased that, together with Tencent, South African Tourism in China is laying a solid foundation for growth in visitor arrivals from China to South Africa".
Chinese mainland travelers make 31 mln...
Morocco's flagship horse exhibition...
Museum of Modern Art in NYC to reopen
European brand Tivoli to open first...
New air route links Chinese tourist...
Selfie Museum is ready for its close-up...
Everything you need to know about San...
China-U.S. forum calls for closer...
Providing a platform for communication:...
Head of Visit Finland Paavo Virkkunen:...
WTCF Helsinki Fragrant Hills Tourism...
WTCF Participates in the Beijing Expo...
“Discover Moscow Dialogue on Tourism...
The 7th China International Cruise...
Florence| Victoria| Torino| Sevilla| Chinese Friendly International| Innova TaxFree Group| World Travel & Tourism Council| World Tourism Organization| Pacific Asia Travel Association| Beijing Tourism Development Commission| UN| WINTAC Business Development GmbH| WEN WEI PO| Via Hansa| TUI AG| The Beijing News| Taikang Life Insurance Co.| Skyscanner| Sina.com| Shanghai Spring International Travel Service| MasterCard| Kuoni| Kempinski Hotels| JTB| Okura Nikko Hotel Management Co., Ltd.| ICBC| Hong Kong Airlines| HanaTour| Four Seasons Hotels and Resorts| DFS| Ctrip.com| Costa Crociere S.p.A.| Club Med| Chinese National Geography| China UnionPay| China Travel Service| China Southern Airlines| China News Service| China International Travel Services| China Daily| CYTS| CCTV| China Association of Private Equity| Chengdu Shuangliu International Airport| Carnival Corporation & Plc| Capital Airports Holding Company| CAISSA| BTG International Travel & Tours| Beijing UTour| Beijing Tourism Group| Beijing Gongmei Group| Beijing Capital International Airport| American Tours International| American Express| America Asia Travel Center Inc.| Air China| Abercrombie & Kent| Zurich| Zhangjiajie| Yangzhou| Xiamen| Xi’an| Wuhan| Wellington| Washington| Wales| Vienna| Veliko Tarnovo| Vancouver| Valletta| Toronto| Tianjin| Thessaloniki| Tel Aviv-Yafo| Taiyuan| Sofia| Athens| Shanghai| Seoul| Sapporo| Sanya| San Francisco| Rome| Riga| Rabat| Qingdao| Prague| Pomorie| Plovdiv| Penang| Paris-Île de France| Ottawa| Nicosia| Nice| Nanjing| Mudanjiang| Moscow| Monterrey| Minsk| Milan| Marigot| Macao| Luoyang| Los Angeles| London| Lisbon| Kunming| Kathmandu| Jiaozuo| Jakarta| Houston| Hong Kong| Helsinki| Harbin| Hangzhou| Hamburg| Gwangju| Guangzhou| Geneve| Fez| Edinburgh| Dublin| Dubai| Dalian| Copenhagen| Colombo| Chongqing| Chengdu| Casablanca| Cairo| Busan| Buenos Aires| Budapest| Brussels| Boston| Berlin| Beijing| Barcelona| Bangkok| Bandung| Astana| Amsterdam| Altay| Almaty
E-Mail Login|Contact Us|Careers|Legal disclaimer
世界旅游城市联合会版权所有 备案号:京ICP备19050424号-1
Our legal counselors: lawyer Song Yunfeng & lawyer He Wen, both from Dacheng Law Offices