The Tourism Trade Fair and Tourism Exhibition Were Held During the Summit

On September 7, the Tourism Trade Fair was held during the World Tourism Cities Federation Qingdao Fragrant Hills Tourism Summit 2018. About 260 guests attended the trade fair, including 20 WTCF invited buyers, Qingdao tourism related enterprises and WTCF city members.

The cooperation based on cities is able to promote city tourism resource and city brand culture in a more flexible, direct and convenient method. WTCF is equipped with the distinct advantage of organizing top travel agencies around the world to promote tourism of member cities. The Fragrant Hills Tourism Summit Tourism Trade Fair has become one of the important offline platforms for WTCF to provide exchange and promotion opportunities for cities and institutions.

Buyers and sellers that came to the trade fair are from tourist destinations, cruise companies, travel agencies, hotels and others; and those that came here on a special trip include representatives from WTCF’s 12 international city members, such as Budapest, Irkutsk, Riga and so on. The atmosphere of the fair was good and vibrant. After going through four rounds of directional negotiations and one round of free negotiations, all parties fully communicated through the platform set up by WTCF. The participants conducted extensive business communication and tourism product information communication. Some participants felt that it was not enough even after experiencing 14 rounds of communication, and expressed that they will keep in touch with each other and consider further communication.

A tourism exhibition was also held during the summit at the same time, with its exhibiting area covering over 200 square meters. City members, institutional members and sponsors including Sanya, Qinhuangdao, Datong, Jiaozuo, Kunming, Zhangjiajie, Yangzhou, Qingdao, Nanjing, Helsinki, Los Angeles, Air China, Ipsos, Qingdao United Family Health Care, and others, registered their organizations and joined the exhibition, and exhibited their tourism resources and product features. The achievement review board that WTCF set up, a special and attractive spot, which obviously and directly embodied the development progress of WTCF, and drew exceptionally great attention of the participating representatives. The People’s Government of Shandong Province and Qingdao Tourism Development Committee also worked with WTCF to exhibit more than 200 photos and painting works, which warmed the atmosphere of the exhibition.