"Delight in Laixi, Leisure in Malian" - Malianzhuang Township’s Third Muskmelon Festival and Fourth Rural Culture and Art Festival to Open!

The long-expected annual Malianzhuang Muskmelon Festival grandly opened at the Malianzhuang Township Fruit Wholesale Market on April 28, at 9:00 AM.

The muskmelon festival will run from April 28 – May 1, and the event will consist of two parts: the opening ceremony and a series of activities. At the opening ceremony, visiting tourists will watch performances such as Water Inspired Dance, puppet performances, and so on. A participant of the Chinese TV show I Am a Superstar (Woshi Damingxing) will also visit the festival and give his performance.

The series of activities will not only include the voting of the “King of Muskmelon”, but it will also include programs like the square dancing competition, Shandong Opera, “Great, Beautiful Malian” photo exhibition, “Featured Agricultural Product Display”, village auto expo, etc. During the festival, there will also be the question and answer rounds on related knowledge, and games such as “Eating Melons in a Minute”. Through all these programs, the visitors could fully experience the Red Malian Spirit, and Malianzhuang muskmelon.

In recent years, Malianzhuang Township has proposed the development idea of “Red Malian, and Green Rise”, so as to create the national pastoral area, and launch the comprehensive eco-tourism red town. By founding the township-level state-owned agricultural development companies, and building the WeChat Code Tracking System, the town protects and develops the brand of Malianzhuang Muskmelon, and has applied for and registered the muskmelon brand “Malianzhuang” (Lian in this phrase means love or like). By signing brand agents and other methods, the town guarantees that the citizens will eat the real Malianzhuang muskmelon.