The first W Hotel on the mainland was opened in Guangzhou recently, which was really of significance in the industry. You will be touched by the sense of vision, hearing, smell and taste when touring the hotel. W Hotel closely linked with design, fashion and music is not merely a hotel but a sensory feast.

W is much easier to be found in the evening. When black glass is hidden under the curtain of night, the neon light of huge letter "W" on the facade is flashing. Music from WOOBAR on the ground floor is amplifying, while the smell of perfume in the lobby seems to be denser.

As the first W Hotel on the mainland, the opening ceremony of W Guangzhou made a stir in Guangzhou. Actually the license plates of nearby Hong Kong, Macau and Chaozhou in the parking lot told us that the opening of W Guangzhou was highly concerned, as if a big event in the entertainment industry was held. The Hotel said that the opening ceremony was more like a "premiere".

W is closely linked with design, fashion and music, which is not only a hotel brand but represents a lifestyle of character. The letter "W" itself means "Wow" for your experience. When touring in the hotel, you are surrounded with surprises. The first "Wow" comes at the entry: 19-meter-high landscape wall with lighting and waterflow is designed by WET Design, which is acclaimed to be the highest on the mainland. It is said that the inspiration stems from the painting style of impressionism. What makes it interesting is that LED lighting is changing and looks particularly fantastic with waterflow. That’s why it is the hot spot for photo shooting.

The lobby adopts mirror design, forging magnificent dazzling effect.

W Guangzhou possesses 317 guestrooms and suites.

The façade adopts black glass, so it looks especially bright in the evening.