Korea Tourism Goes K-Style

Korea Tourism Organisation has opened a new K-style hub in Seoul for visitors.

The centre, spread over four floors, boasts a new and improved information centre showcasing various experiences ranging from medical tourism to hallyu (Korean wave), Korean food exhibitions and classes and an art market where travellers can browse and purchase top Korean products.

Lead actor Song Joong-ki from the latest Korean drama “Descendents of the Sun” was on hand to officiate the opening and was officially named as the new Korea Tourism Honorary Ambassador 2016. His first job? Starring in the upcoming TV commercials promoting Korean tourism worldwide.

The new and improved Tourist Information Centre (TIC) is located on the second floor of the building located in Cheonggyecheon-ro. The information centre is open year round from 9 a.m. to 8 p.m. daily with assistance in Korean, Japanese, Chinese and English.

The third and fourth floors, dedicated to Korean food (Hansik) with both an exhibition hall and an experience hall. The fifth floor houses the Art Market Hall where visitors can browse and purchase over six hundred food, traditional Korean crafts and souvenirs. Both are open 10 a.m. to 6 p.m. daily except on Tuesdays.