'Tourism + Aviation' Integrated Development Forum Successfully Held During 2025 WTCF Hong Kong Fragrant Hills Tourism Summit

On April 16, 2025, the "Tourism + Aviation" Integrated Development Forum, jointly hosted by the World Tourism Cities Federation (WTCF) and the China Civil Airports Association (CCAA), was successfully held during the 2025 WTCF Hong Kong Fragrant Hills Tourism Summit. As one of the important parallel forums of the summit, this meeting focused on the collaborative innovation paths between aviation and tourism, gathering over a hundred representatives from global aviation companies, tourism organizations, and airport operators to discuss the development blueprint of "integration, innovation, and win-win cooperation."

The forum was presided over by Huang Weihong, Deputy Secretary-General of CCAA. Five guests were invited for discussion. They were Wang Junyu, General Manager of Xiamen C&D Global Tourism Group Co., Ltd.; Sami Lahdensuo, Vice President of Government and Institutional Relations of Finnair; Zhang Wu'an, Vice President of Spring Airlines; Ning Guoxin, Vice President and Chief Government Officer of Utour Group; and Liu Zhiming, Deputy General Manager of Hong Kong-Zhuhai Airport Management Co., Ltd.

Centered around four major topics—"Reconstructing Urban Competitiveness," "Innovative Practices," "Pain Points and Opportunities," and "Co-creating the Future", attendees deeply explored the positive synergies between civil aviation and the development of urban cultural tourism. The event further promoted in-depth cooperation between aviation and tourism cities and tourism enterprises, and boosted their growth.

Currently, aviation is redefining the dimensions of global urban competition. The success of the forum not only brings new development ideas to aviation and tourism but also builds a high-quality platform for the deep integration of the two industries. In the future, WTCF will continue serving as a platform that connects different parties, deepens collaboration with them, and actively promotes the innovative practices and results of "Tourism + Aviation" integrated development, contributing to a better and more sustainable growth of global tourism and aviation.