Mobike Launches Paris Pilot

(Source: Mobike)

Paris has become the latest city to join the Mobike movement after the company began operations this week with a pilot program in the French capital.

Initially, Mobike – the world’s first smart bikeshare company – will introduce its first tranche of bikes in central Paris, as it establishes its operations in the city.

Etienne Hermite, Director General of Mobike France, said:

“Our goal is to ensure that Mobike is the smart and responsible Bikeshare option for both the City of Paris, and its residents. Our initial fleet of bikes will help us perfect our operations so we can meet the high standards required by the people of Paris.”

Paris is an important market for bikesharing, as the city itself has ambitious mobility goals to see 15% of all city trips made by bicycle by 2020.

Etienne added:

“We want to integrate Mobike into the Parisian mobility ecosystem, and work with the city and residents to promote responsible bikesharing. Today, according to the Paris Municipality, only some 5% trips of trips are currently made by bike. At Mobike, we believe we can significantly help Paris achieve its ambitious goal.”

Mobike will collaborate closely with city officials on a range of matters aimed at promoting and increasing cycling in Paris. It will including developing an open data platform for transport planning, and working on road and cycle safety initiatives and on-street bike parking protocols.

During the pilot program, Mobikers in Paris will be able to join Mobike with the small, promotional deposit of just 1 Euro and enjoy free rides for an entire month.

As it gains experience in the city, Mobike will extend its pilot program throughout Paris to meet growing demand, in collaboration with municipal authorities, businesses, and communities.

The Paris pilot marks Mobike's first operations in France. To date, Mobike in Europe is present in Italy, UK, Germany, and the Netherlands.

Globally, Mobike has over 200 million registered users in over 200 cities in 13 countries. The company's operates over 8 million smart Mobikes worldwide. Together, Mobikers make over 30 million rides every day.

Join the #MobikeMovement by downloading the free Mobike App and find out more about Mobike France on our Blog, Facebook, Twitterand Instagram”